AURA
Art Direction / Branding
(2023)
Aura is an inclusive and sight-less blind dating event designed for the visually impaired community. Participants will be able to connect with new people without the influence of sight. This event will allow you to focus solely on the person, free from any impact of visuals or appearances.








This project aims to revolutionize dating accessibility by redeveloping my previous design project, which is an dating app tailored specifically for the visually impaired community.  The app incorporates multi-sensory features designed to adeptly assist visually impaired users. It has audio-based narratives, tactile vibrations, and immersive sound, all integrated to provide an enriching and inclusive dating platform.










Beyond its digital experience, the endeavor extends to creating  an inclusive physical blind dating event, enhancing the overall experience.

Beyond its digital experience, the endeavor extends to creating  an inclusive physical blind dating event, enhancing the overall experienc
 





Beyond its digital experience, the endeavor extends to creating  an inclusive physical blind dating event, enhancing the overall experience.Beyond its digital experience, the endeavor extends to creating  an inclusive physical blind dating event, enhancing the overall experience.





1 ) INVITATION PACKAGE







2 ) 3D TACTILE POSTER  




   








2 ) TACTILE GAME DESIGN
(3D Render)
Multi-sensory game design was designed for the participants to learn about each other and break the ice without the influence of their appearances.





ABOUT
Chaeha Cindy Kim is a graphic designer based in New York, committed to exploring the intersection of creativity and communication through a range of media. She holds a BFA in Communications Design with a focus on Graphic Design from Pratt Institute. She is currently seeking a full time position and open to freelance work.

PREVIOUSLY AT
Esquire Magazine
V Magazine
NBCUniversal
EBONY Media

CONTACT
→ Linkedin
→ Email
→ Instagram